Client
Exo Software is your trusted partner for the implementation of an integrated ERP/CRM management software, which is comprehensive, adaptable, and respects the pace, budget, and ongoing changing needs of your business..
Purpose of Exo Software: To provide our clients with added value through technologically innovative and sustainable software solutions, addressing market needs in a differentiated way, with the goal of offering the right tools to manage their business.
Target Audience
Primarily Portuguese companies from various sectors:
- Construction,
- medical field,
- consulting,
- education,
- technology
- industrial sector,
- retail companies with online stores,
- companies related to sports or tourism, etc.
Culture
- Professional,
- Technological,
- Fair,
- Digital
X-Factor
- Quality
- Precision
- seriousness
- current
Voice
- third-person singular
- balanced tone
Feel
- ERP/CRM
- Data Analytics
- Web/Cloud
- Software
Logo Creation
Logo with simple shapes, where the text and icon form a single element and cannot be represented separately; isologo.
Isologo without a background, consisting of a circle and text with uppercase, sans-serif typography.
Branding
Corporate Teaser
UX/UI
Design
website
Clean, intuitive, and responsive design with easy navigation so that visitors can find information quickly.
User Experience (UX)
- Clear and well-organized menu with a navigation structure that facilitates access to all important areas of the site.
- Optimization of the site to ensure that pages load quickly, enhancing the user experience.
- Efficients Call to Actions (CTAs).
- Creation of visual elements that help explain the software.
- Detailed information about the ERP software, its functionalities, benefits, and differentiators.
Social Media
Editorial Line
Creation of a cohesive and effective editorial line with content that connects with the target audience, aiming to achieve marketing objectives on the following social media platforms:
Creation of Video Tutorials and Micro-tips
Define educational objectives: What specific functionalities of Odoo, workflows, or problem-solving aspects are necessary for users.
Production of video using screen recording tools, creation of images and content, and editing and post-production with Adobe Premiere Pro.
Creation of a script to ensure good understanding and incorporation of voice with clear audio in Portuguese using AI.
Addition of background music and sound effects to make the video more engaging
Use of clear and descriptive titles, and detailed descriptions with relevant keywords for SEO.
Creation of eye-catching thumbnails for YouTube.
